Inside Asian Gaming

IAG JAPAN SEP 2021 36 CSR initiatives employed by Macau’s concessionaires regularly include distributing food hampers to those in need. マカオのコンセッション保有者が行うCSR活動には通常、援助を必要としている人々への食料品の配布が含まれる。 COVER STORY According to Professor Noronha, Macau’s concessionaires are uniquely positioned to lead Macau when it comes to CSR initiatives, and while he remains doubtful about suggestions that the government should mandate greater responsibilities in its upcoming tender, he says concessionaires hold the key to the betterment of Macau’s society. “CSR is not about giving out a few gifts and making donations,” he says. “CSR should involve three elements, which are economy, people and environment. But in order for an organization to become socially responsible, it must first establish itself as a sustainable and profitable business. By hosting a raft of educational seminars and free vaccine centers for staff and their families, the concessionaires have helped boost Macau’s vaccination rate from 8% in May this year to 43% as of mid-August. スタッフやその家族向けに多くの教育セ ミナーを開催したり、無料のワクチンセン ターを設置したりすることで、コンセッシ ョン保有者たちは、今年5月時点で8%し かなかったマカオのワクチン接種率を8 月半ばには43%にまで引き上げた。